tradeItemFeatureBenefit [1494]
| BMS-ID | 1494 |
| Attributename & M-Nummer | Feature Benefit / Sprache [M084] |
| Definition | Element for consumer facing marketing content to describe the key features or benefits of the style suitable for display purposes. |
| Module | marketingInformationModule |
| Parent Class | MarketingInformation |
| CodeList | |
| ChangeType |
| Validity | |
|---|---|
| MultipleCurrency | No |
| MultipleLanguages | Yes |
| MultipleUOM | No |
| MultipleValues | Yes |
| TPNorTPD | TPN / TPD |
| UOMEnabled | No |
| Details | |
|---|---|
| xPath | /catalogue_item_notification:catalogueItemNotificationMessage/transaction/documentCommand/catalogue_item_notification:catalogueItemNotification/catalogueItem/tradeItem/tradeItemInformation/extension/*[namespace-uri()='urn:gs1:gdsn:marketing_information:xsd:3' and local-name()='marketingInformationModule']/marketingInformation/tradeItemFeatureBenefit |
| Cardinality | 0..* |
| CodeList_Enumeration | |
| CurrencyEnabled | No |
| DataType | FormattedDescription250 |
| GlobalLocal | G |
| LanguageEnabled | Yes |
| Length | 1..250 |
| Message | CatalogueItemNotification |
ADB
| Business Name | Features and Benefits |
| Business Definition | |
| Example | Show a bulleted list of features and benefits for a cosmetic product and for a digital camera. |
| Usage Statement | Used by the seller to communicate to the consumer key features and benefits of the product, intended to be shown as a bulleted list. |
| GDM Attribute | Y |
| Last Update ADB Release | 1.0 |
GDM
| GDM Market | Data Model Layer | Regional_EU |
| Food | Global | EU |
| Near Food | Global | EU |
| Pet Food | Global | EU |
| Alcoholic Beverages | Global | EU |