tradeItemKeyWords [1530]
| BMS-ID | 1530 |
| Attributename & M-Nummer | Suchbegriffe / Schlagworte / Sprache [M170] |
| Definition | Words or phrases that enables web search engines to find trade items on the internet for example Shampoo, Lather, Baby. |
| Module | marketingInformationModule |
| Parent Class | MarketingInformation |
| CodeList | |
| ChangeType | - |
| Validity | |
|---|---|
| MultipleCurrency | No |
| MultipleLanguages | Yes |
| MultipleUOM | No |
| MultipleValues | Yes |
| PartOfSBDH | |
| TPNorTPD | TPN / TPD |
| UOMEnabled | No |
| Details | |
|---|---|
| xPath | /catalogue_item_notification:catalogueItemNotificationMessage/transaction/documentCommand/catalogue_item_notification:catalogueItemNotification/catalogueItem/tradeItem/tradeItemInformation/extension/*[namespace-uri()='urn:gs1:gdsn:marketing_information:xsd:3' and local-name()='marketingInformationModule']/marketingInformation/tradeItemKeyWords |
| Cardinality | 0..* |
| CodeList_Enumeration | |
| CurrencyEnabled | No |
| DataType | Description1000 |
| GlobalLocal | G/L |
| LanguageEnabled | Yes |
| Length | 1..1000 |
| Message | CatalogueItemNotification |
ADB
| Business Name | Search Key Words for Product |
| Business Definition | |
| Example | A container of ice cream with key search words: ice cream, lemon, brand name |
| Usage Statement | Used by the buyer to optimise digital search engines, which may include online or in-store, for the consumer. Key words should be separated by commas with no spaces. |
| GDM Attribute | Y |
| Last Update ADB Release | - |
GDM
| GDM Market | Data Model Layer | Regional_EU |
| Food | Regional | EU |
| Near Food | Regional | EU |
| Pet Food | Regional | EU |
| Alcoholic Beverages | Regional | EU |
| Tobacco | Regional | EU |